Creativity plays a crucial role in making an ad famous. 'Crazy Legs' harkens back to the famous high-budget, cinematic-driven '1984' Apple commercial in its appeal to the audience.
This Levi's commercial features a guy walking around in his Levi's lightweight jeans, listening to some tunes through his headphones. His upper body stays completely calm, but as the title suggests, his legs go completely crazy to the music. They flail around to the beat with unbelievable quickness and flexibility. Sometimes their positions even look painful. While the movements are obviously special effects, the commercial is still stunning. Much like '1984,' the ad did not have people laughing, but it had them talking the next day.
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